#1 Trusted Source for Rare Wines.

Yes! Our loyalty reward program is Free and easy to join. Simply create an account (by clicking the profile icon at the top right of the website menu) and log in with your email address to start earning 2% back in reward points on all your website purchases.

Once you have accumulated enough points, you may redeem them for discounts on future orders. For more information, visit the Grand Cru Loyalty Reward Program page.

Yes, all bottles listed with available stock quantities on our website are physically in our warehouse and ready for purchase. We do NOT "pre-receive" bottles and only list ready-to-ship bottles on our website.

At Grand Cru Liquid Assets, we take pride in guaranteeing the authenticity and provenance of every bottle in our collection. Each wine is meticulously sourced from reputable cellars and undergoes thorough inspection to meet our exacting standards.

Our curated selection showcases rare, collectible, and investment-grade wines, ranging from First Growth Bordeaux to iconic Napa Cult Wines and more. Whether you're a collector, investor, enthusiast, or simply looking to gift you'll find a range of exceptional options.

What Sets Us Apart:

• In-Stock and Ready to Ship: All wines listed on our website are in stock and available for immediate shipment.
• White Glove Service: Access our team of wine experts for personalized guidance and recommendations tailored to your preferences. Simply give us a call, and we’ll be delighted to assist you.
• Seamless Logistics: Enjoy same-day shipping on orders placed before 2 PM PST (response to confirmation email required) and free ground shipping on orders over $1,000. Plus, we offer complimentary cellar storage for your purchases.
• Exclusive Benefits: Join our VIP Mailing List for exclusive offers and updates. Participate in the Grand Cru Loyalty Reward Program to earn points on website purchases and other activities. Points are redeemable for discounts on future orders.

How to Get Started:

Getting started is easy—and rewarding.

1. Shop with Confidence: Browse our curated collections of rare and investment-grade wines, all in stock and ready to ship.
2. Join the VIP Mailing List: Sign up on our homepage or in the footer of any page to receive exclusive offers, early access to new arrivals, and insider updates.
3. Make Your First Purchase: Automatically earn loyalty points with your very first order. Points can be redeemed for discounts on future purchases.

Every step is designed to deliver value—whether you're buying to collect, invest, gift, or enjoy. Start shopping now!

To stay up to date on our latest wine promotions, subscribe to our VIP mailing list and receive exclusive offers on rare and highly-sought after bottles from around the world, catered specifically to your taste.

Subscribers receive a first look at our new stock and are presented with exclusive VIP discounts not listed on our website. Sign up on the homepage, or in the footer of any webpage.

Grand Cru Liquid Assets is committed to offering a Provenance Guarantee, ensuring the authenticity and quality of each bottle in stock.

Our experienced team works with private collectors, wineries, distributors, and wholesalers known for their adherence to rigorous acquisition standards. Upon arrival, each wine bottle is meticulously inspected by our expert team to verify its authenticity and ensure optimal condition. View our Provenance Guarantee page for more details.

We are proud to offer white glove service to each customer, providing personalized recommendations for your needs.

To receive expert wine advice, visit our Contact Us page to get in touch with a dedicated Wine Expert who can help you choose the perfect wine whether it's for investment, building a comprehensive collection, an upcoming event, or simply trying something new.

Please feel free to reach out to our team with any questions you may have.

At Grand Cru Liquid Assets, we prioritize transparency by accurately describing the condition of the Fill, Label, and Capsule of each wine bottle.

• Pristine Bottles: Bottles without any bracketed terminology next to their title are in pristine condition.
• Fill Terminology: Terms like "very top shoulder" indicate a bottle’s fill level. These levels can reflect the wine's age or storage history, as older wines naturally experience evaporation over time. Below is a list of conditions you might see on our website:
  - Base neck
  - Very Top Shoulder
  - Top shoulder
  - High shoulder
• Additional Notes: Descriptions such as "slightly scuffed label", "slightly corroding capsule", or "slightly bin soiled label" provide further details about a bottle's condition.

As wine collectors ourselves, we understand the critical role of provenance and bottle condition. That’s why we’re upfront about any conditions and often adjust pricing to reflect the condition of bottles that are less than perfect. In addition, we take a photo of the actual bottle we have for sale. Our commitment to transparency ensures you can buy wine with confidence.

Yes, we offer complimentary storage for your wine purchases in our temperature-controlled (55°F / 70% humidity), high-security cellar. This environment is designed to ensure your bottles are preserved in ideal conditions.

While we’re happy to store your wine at no additional cost, please note that we are not a dedicated wine storage facility. We kindly request that customers provide an anticipated shipping or pickup date for their purchases.

For more details on storing your wine with us, please visit our Shipping & Storage page.